Provides companies with integrated advice on their communication needs so as to leverage their position and support their business.

This unit has been created to provide companies with the necessary marketing tools to attain their goals.

Based on a company's products and needs, after analyzing the situation, this unit builds an action plan specifically designed to strengthen the company's internal relations as well as its relations with the communication media and the public in general.

Constant market and economic challenges have forced companies to adjust to new situations, motivated by new competitors or products.

This requires companies to establish integrated and effective communication strategies within the marketing area.